The logo that I designed for the production company that would make our film is one that is definitely in keeping with the film's target audience. The company is called 'High Concept Productions', which already implies what kind of films it will make. The term 'High Concept' is used to describe films that do not require very much, or any explaining. Films that are easy to follow and understand, but that does not necessarily mean that they are bad films. Most mainstream blockbuster movies can be described as 'High Concept'. The reason for the clenched fist in our logo is that it shows that the majority of the films that it makes will be low-budget action thrillers like ours. It also implies the violence and action that the films it makes will contain, which in the case of our film 'Commando', is a lot of action and violence.
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